gander Pays Homage to British Pub Culture in Autumn/Winter '24 Lookbook
Twelve months after emerging from nowhere, gander is now unveiling its Autumn/Winter ‘24 collection. The collection pays homage to its motto, ‘Peaks to the Pub,’ but focuses more on pub culture than the outdoors.
The Manchester-based label is keen to continue defining itself in an ever-changing landscape, which can be hard to navigate for an independent brand but a challenge that is willfully accepted. For Autumn/Winter, gander improves and modifies its Peveril Jacket and Overtrousers, which arrive in Autumnal hues, and introduces key seasonal staples like the Stephenson Fleece and Mock Neck Long Sleeve and Trapper Hat with ear flaps.
Shot inside The Castle Hotel, one of Manchester’s most famous pubs, which shares a relationship with the city’s pop culture history, having hosted the likes of Liam Gallagher and Kate Moss throughout the years. The lookbook drafts in familiar faces who featured in gander’s original imagery last year, highlighting the brand’s connection with its community.
Release Details:
When? Friday, the 13th of September.
Where? gander’s online store.
Take a closer look at the lookbook below.
