FACETASM Presents its Autumn/Winter '25 Campaign Styled and Directed by Akio Hasegawa
FACETASM kicks off the upcoming onslaught of Autumn/Winter ‘25 content with its respective collection titled ‘Kind Shelter’, which is due to be released in the latter half of the year.
Seeking inspiration from a new spot each season, FACETASM explores the spirit and feeling of the boutique hotel LOG, located in Onomichi, Japan, which blurs the boundaries between light, wind, plants, the city and everyday life. This spirit is integrated into the clothing and grants us a fitting FACETASM-esque array of oversized, spliced, and often mismatched apparel. Still, it never falters. Knitwear, heavy wool jackets, sweatpants and coordinating hooded sweatshirts, insulated vests with asymmetric zippers and fur-lined parka coats are just some of the garments that comprise FACETASM’s Autumn/Winter ‘25 offering. Later in the year, we will see FACETASM continue its partnership with Dickies, which sees the pair reworking traditional workwear silhouettes in an elegant way.
FACETASM has enlisted the renowned Akio Hasegawa to style and direct the campaign, further adding to its iconic delivery. Models styled in Autumn/Winter ‘25 garments are superimposed over design references and parallels in their surroundings.
Release Details:
When? Autumn/Winter ‘25.
Where? FACETASM’s online store and select stockists.
Take a closer look at the campaign below.
