HH-118389225-211 'Modular Ocean Survival'
Each HH-118389225 collection is informed by the brand’s rich archive of performance-driven and functional clothing and, with over 140 years worth of history to delve into, every product they create is a reflection of Helly Hansen’s past.
For Spring/Summer ‘21, sailing apparel and safety equipment proves to be the backbone of the collection, particularly as it panders to the theme of ‘Modular Ocean Survival’. As with any HH-118389225 capsule, outerwear forms the crux of the range and is always finished to the highest standard. Two styles that anchor the collection are the ‘SAILSAFE INFLATABLE RACE’ and ‘RIDER’ life vests which are professional-grade products that have been tested in some of the most challenging environments on earth. With this in mind, Spring/Summer ‘21 outerwear borrows elements from these previous iterations including 3-layer shell technology, 3M reflective detailing, ultrasonic taped seams, interchangeable modular pockets and attention whistles. While the aforementioned are specific functional details, they are expertly weaved into lifestyle-focused products such as the HH Ocean Coat, HH Seaway Jacket and HH Ocean Vest. For example, the HH Ocean Coat boasts a 3-layer performance shell fabrication designed to withstand the elements and features a raised cowl collar and concealed spray-hood for added face protection. Other items in the range include but are not limited to longsleeve tees with detachable pouches, shorts, cargo bottoms and short sleeve tees. While HH-118389225 looks to the past for inspiration, its methods of construction, fabrication and technology are very much rooted in the modern-day.
The collection is available now via Storm.
Take a look at the campaign imagery below.
