Inside Helinox's Newly Opened European Flagship in Paris
Marking its expansion into the European market, Helinox has opened the doors to its Helinox Creative Centre, Paris, which will join existing HCC’s in Busan, Tokyo and Seoul.
Located at 10 Rue du Perche, 75003, in a renovated historic building built in 1830, HCC Paris has ensured that many of the building's original architectural features from that era were preserved, allowing visitors to experience these characteristics as they navigate the store. Instead of operating like an ordinary retail space, HCC Paris will operate like a collaborative gallery space, consistently changing and curating collections to match the local characteristics, seeking to create a store that is interesting and engaging but never the same.
Alongside its own products, HCC Paris will house collaborations with other brands, the first of which is with long-time partner Fragment Design. The collection features select Helinox furniture and accessories, from umbrellas to benches, side tables and cots.
Store Details:
Address: 10 Rue du Perche, 75003
helinox.co.uk
Take a closer look below at the new store and the Fragment Design collaboration.
